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Campaign Viewability Increased by 38% After Linking Billing to Measured KPI’s

CHALLENGEClient is a global investment firm with $700 billion in assets under management. Client’s goal was to improve the overall viewability of display media for its Retail Investor and Registered Investor Advisor targeted campaigns,, without over-exerting its agency partner. SOLUTIONThe Gate Worldwide, which had a very positive experience using AdNode for other clients, opted to

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How AdNode Helped A Financial Services Brand Increase Media Value by 99.9%

CHALLENGEClient is a publicly-traded global asset manager with over $500 billion in assets under management. The firm’s strategic challenge is to grow brand awareness on premium financial websites in a crowded market and drive quality traffic to its site for lead creation. To meet this challenge, The Gate Worldwide, the client’s  media planning agency, recognized

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