RESOURCES

IAB Blockchain Application Guide

 

The IAB (Interactive Advertising Bureau) recently released their official "Guide to Evaluating Blockchain Solutions in Ad Tech". The AdNode solution is the inspiration for the examples on Page 7, including for programmatic preferred and guaranteed direct campaigns.

 

The IAB blockchain guide is available here.

 

 

 

Author: Michael Rodov

Created: 1/15/2020

 

 

 

Join our mailing list.

Submitting Form...

The server encountered an error.

Form received.

© 2018-2020 AdNode, Inc.  •  Terms  |  Privacy