We Advertise Where Our Clients Advertise

Mike Mazya
Media
June 2, 2025

We advertise where our clients advertise, which includes digital out of home. Billboards have seen a renaissance¹ as they have been tied into programmatic pipes and made more timely and relevant to passers-by and by extension, advertisers.

See if you can spot our ads on LinkNYC kiosks and MTA LiveBoards on streets and subway stations respectively, throughout NYC.

Feel free to imagine me saying “Reh-NAY-Sance”. ↩︎

Who owns the data from your advertising campaign?

Who owns the data from your advertising?

It’s You, Right? Right?

What Marketers Can Learn From Today’s CNN Homepage Takeover on The Wall Street Journal

CNN bought today’s WSJ homepage takeover. To a casual observer, there is novelty of one news brand advertising on another’s. The more interesting story, however, is what the move says about evolving media buying tactics—and why lessons from competitors, or frenemies, partnering together apply for marketers broadly.